Wednesday, September 28, 2011

Amazon Announces the Kindle Fire for $199

Wow! Amazon announced today that they will be shipping on November 15th the Kindle Fire with a 7 inch color multi-touch screen for $199 dollars. With all the speculation it looks like they delivered on their promise of a highly functional reader complete with access to the web, ebooks, apps, music, and streaming video. At $199 dollars  they will carve out a niche for those consumers who were waiting on the sideline to jump into purchasing a tablet of their own. The Kindle Fire will be powered by a dual core processor and host a multi-touch screen (7" multi-touch display with IPS (in-plane switching) technology and anti-reflective treatment, 1024 x 600 pixel resolution at 169 ppi, 16 million colors) and come standard with Wi-Fi and a USB 2.0 Micro-B connector along with a the built-in Amazon Silk browser for fast web surfacing. The Kindle Fire is reported to be able to run for 8 hours on a full charge and can be charged with the wall AC Adapter or via a USB connection to a computer. The Kindle Fire will ship with has a native email client that can support Gmail, Yahoo!, Hotmail, AOL etc. Of course you will have access to the entire Amazon collection of music, videos, apps, and music which you can purchase for their store. This looks like the Amazon Kindle Fire will hit that sweet spot for a powerful but easy to use device that can serve as portable  tool when we are away from our desks. For now the Kindle Fire only support Wi-Fi,  but I would imagine if it is a success in the marketplace that we will see a 3G version as well. From the likes of it, it doesn't look like the Kindle Fire supports Bluetooth- but I will have to delve into that a little more. Amazon has put on their boxing gloves and looks to be in for the long haul as they position the Kindle Fire as an  alternative to Apple's iPad. At a price point of $199 dollars the Kindle Fire is sure to be a winner for consumers. The Kindle Fire can be pre-ordered now from Amazon for a mid November delivery.

 
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